WPIntell

Market

webp

Webp matters only if the evidence supports a paid workflow around keeping sites fast and proving optimization work, not a list of isolated fixes. The current commercial thesis is: Performance issues are hard to connect to business impact and hard to explain to clients. The entry wedge is to identify slow assets or configuration risks and package before/after improvements into reports.

Proof Health

Open evidence

Commercial opportunities need traceable source links before they are treated as build-worthy.

78 / 101 rows with source links

77.2% of this page's analysis has direct source links.

0 build-decision rows missing links

0 rows here require auditable proof before promotion.

23 rows with no attached evidence

0 rows have source counts but still need direct links.

Opportunity Summary

Full report

Build a performance monitoring and client reporting plugin for site owners, agencies, and maintenance teams: Performance issues are hard to connect to business impact and hard to explain to clients. The first wedge is to identify slow assets or configuration risks and package before/after improvements into reports.

The unmet need is not the individual complaint. It is the recurring business workflow: Performance issues are hard to connect to business impact and hard to explain to clients. Current stage: commercial plugin opportunity.

Competitors

20 shown
Allow Webp image 6.0K installs · 3.7
praise owner
-100.0%momentum 65.1weakness 7/9pain/praise

Pain still appears around bugs, support despite praise for quality, reliable.

source 1 source 2
Modern Image Formats 100.0K installs · 3.4
weak incumbent
-100.0%momentum 60.3weakness 21/17pain/praise

Pain still appears around bugs, support despite praise for quality, reliable.

source 1 source 2
WebP Express 300.0K installs · 4.4
weak incumbent
-100.0%momentum 58.1weakness 30/22pain/praise

Pain still appears around bugs, missing feature despite praise for quality, reliable.

source 1 source 2
Modern Images WP 400 installs · 4.3
praise owner
-100.0%momentum 62.1weakness 11/5pain/praise

Pain still appears around support, missing feature despite praise for reliable, quality.

source 1 source 2
Cache Enabler 90.0K installs · 4.3
praise owner
-100.0%momentum 53.8weakness 28/26pain/praise

Pain still appears around bugs, support despite praise for easy, performance.

source 1 source 2
EWWW Image Optimizer 1.0M installs · 4.8
praise owner
-100.0%momentum 42.9weakness 3/34pain/praise

Pain still appears around missing feature, setup despite praise for quality, performance.

source 1 source 2
Plus WebP or AVIF 5.0K installs · 4.6
praise owner
-100.0%momentum 47.5weakness 25/23pain/praise

Pain still appears around bugs, support despite praise for quality, reliable.

source 1 source 2
HEIC Support 5.0K installs · 5.0
praise owner
-100.0%momentum 46.0weakness 9/3pain/praise

Pain still appears around bugs, compatibility despite praise for support, reliable.

source 1 source 2
WebP Conversion 3.0K installs · 4.0
praise owner
-100.0%momentum 31.9weakness 4/3pain/praise

Pain still appears around bugs, support despite praise for easy, performance.

source 1 source 2
Disable WebP By Default 200 installs · 5.0
praise owner
-100.0%momentum 35.9weakness 1/5pain/praise

Pain still appears around bugs, compatibility despite praise for missing feature, quality.

source 1 source 2

Evidence

Open evidence explorer
complaint Slider does not display on iPhone

Slider does not display on iPhone: users show security, bugs, compatibility pain that may indicate a product gap.

ShortPixel Adaptive Images – WebP, AVIF, CDN, Image Optimization · When I deactivate ShortPixel Adaptive Images plugin everything works normally on the iPhone. mixed Leaves leftovers on my websites on unistallation & Bad Dev attitude

Leaves leftovers on my websites on unistallation & Bad Dev attitude: users show bugs, compatibility, performance pain that may indicate a product gap.

Cache Enabler · Leaves leftovers on my websites on unistallation & Bad Dev attitude More info here along with a provided workaround I discovered in case it happens to someone else: https://wordpress.org/support/topic/deleting-the-plugin-causes-problems-of-performance-pagespeed-warnings/ This topic was modified 4 years, 12 months ago by snippet24 . complaint How to use this plugin

How to use this plugin: users show bugs, compatibility, missing feature pain that may indicate a product gap.

Squidge · I installed it, under settings every status is active. complaint Plugin will lose connection with already generated image when unchecking…..

Plugin will lose connection with already generated image when unchecking…..: users show bugs, compatibility, support pain that may indicate a product gap.

Perfect Images: Regenerate Thumbnails, Image Sizes, WebP & AVIF · I just found out that unchecking the checkbox for different sizes will lose connection with the generated image I uploaded product images and auto generated AVIF files In the beginning it worked so I did not check but after uploading well over 1300 images I checked again and AVIF is not processed (SRCSET is not set) So I unchecked all sizes both thumbnail an complaint Does it work with PHP 7.4?

Does it work with PHP 7.4?: users show security, bugs, compatibility pain that may indicate a product gap.

Plus WebP or AVIF · Does it work with PHP 7.4? complaint Lots of Broken Images for Thumbnails

Lots of Broken Images for Thumbnails: users show bugs, compatibility, missing feature pain that may indicate a product gap.

Modern Image Formats · Lots of Broken Images for Thumbnails This plugin worked like it says but it did not change all of the images in the blog posts – only some. complaint Don’t Regenerate Thumbnails!

Don’t Regenerate Thumbnails!: users show bugs, performance, missing feature pain that may indicate a product gap.

Modern Image Formats · so if you don’t want a lot of your images is broken, don’t use it. complaint suggestion for supporting magick binary appimage

suggestion for supporting magick binary appimage: users show security, compatibility, missing feature pain that may indicate a product gap.

HEIC Support · suggestion for supporting magick binary appimage Hi, Installing imagick with libheif is not supported even in latest Debian. complaint Fatal error: Allowed memory size

Fatal error: Allowed memory size: users show bugs, compatibility, performance pain that may indicate a product gap.

Plus WebP or AVIF · Fatal error: Allowed memory size Hi, After installation I tried to use this plugin, however, I always get following error message: Fatal error: Allowed memory size of 536870912 bytes exhausted (tried to allocate 12288 bytes) in /var/www/url/public_html/wp-includes/class-wpdb.php on line 2425 In wp-config.php file: define( 'WP_DEBUG', true ); define( 'WP_DEBU complaint Duplicate image sizes result in broken thumbnails and bad metadata

Duplicate image sizes result in broken thumbnails and bad metadata: users show bugs, compatibility, performance pain that may indicate a product gap.

Plus WebP or AVIF · Duplicate image sizes result in broken thumbnails and bad metadata Hi there @katsushi-kawamori , hope you’re doing well. complaint Bad Support the Woocommerce

Bad Support the Woocommerce: users show bugs, compatibility, performance pain that may indicate a product gap.

Plus WebP or AVIF · Bad Support the Woocommerce Hi Boss.. complaint Plugin not activating

Plugin not activating: users show security, bugs, compatibility pain that may indicate a product gap.

HEIC Support · First of all, thank you for offering this plugin for free to the community! complaint Installed, doesn’t work

Installed, doesn’t work: users show security, bugs, support pain that may indicate a product gap.

Allow Webp image · Installed, doesn’t work Installed the plugin as it says, tried to upload, still get a security error. complaint Cached empty pages

Cached empty pages: users show bugs, compatibility, support pain that may indicate a product gap.

Cache Enabler · I’m using the Enfold theme by the way. complaint How to offload WordPress media to Cloudflare R2 for free

How to offload WordPress media to Cloudflare R2 for free: users show security, compatibility, missing feature pain that may indicate a product gap.

StaticQ Media · How to offload WordPress media to Cloudflare R2 for free Problem Your wp-content/uploads/ is taking up gigabytes of disk on your WordPress host, every image request hits your origin server, and the offload plugins you’ve evaluated charge $39 to $1,199/year. complaint How to clean up orphan files safely (with quarantine)

How to clean up orphan files safely (with quarantine): users show bugs, compatibility, performance pain that may indicate a product gap.

StaticQ Media · Backups take forever, deploys are heavy, and you suspect a lot of those files don’t belong to anything anymore, but you don’t want to delete blindly and break the site. complaint How to find and fix broken image URLs after a domain migration

How to find and fix broken image URLs after a domain migration: users show bugs, performance, missing feature pain that may indicate a product gap.

StaticQ Media · How to find and fix broken image URLs after a domain migration Problem You migrated between hosts, swapped CDN providers, cloned a site for staging, or changed how your media URLs are structured — and now images in your old posts are broken or pointing at the wrong place. complaint Bug Report: cbio_handle_upload_resize outputs 100px height regardless of max wi

Bug Report: cbio_handle_upload_resize outputs 100px height regardless of max wi: users show bugs, compatibility, performance pain that may indicate a product gap.

CodingBunny Image Optimizer LITE · Bug Report: cbio_handle_upload_resize outputs 100px height regardless of max wi Subject: Bug Report: cbio_handle_upload_resize outputs 100px height regardless of max width setting — v3.0.2 Lite Hi Coding Bunny Support, I am reporting a confirmed bug in CodingBunny Image Optimizer Lite v3.0.2. complaint Errors after hosting switch

Errors after hosting switch: users show bugs, compatibility, missing feature pain that may indicate a product gap.

WebP Express · Errors after hosting switch Hello Support Team, I recently migrated my website to a new server, and after the move, I encountered an issue when activating the WebP Express plugin. complaint wod-test or wod2-test

wod-test or wod2-test: users show security, bugs, compatibility pain that may indicate a product gap.

WebP Express · However, these features does not work on your current server settings / wordpress setup, because the PHP scripts in the plugin folder (in the "wod" and "wod2" subfolders) fails to run when requested directly. complaint Not found

Not found: users show bugs, compatibility, performance pain that may indicate a product gap.

Optimus – WordPress Image Optimizer · Why am I receiving a “Not Found” error?# A Not Found error occurs when Optimus cannot find the image in your server’s filesystem. complaint Directories are missing from the zip file

Directories are missing from the zip file: users show bugs, compatibility, missing feature pain that may indicate a product gap.

Simple Webp Images · Directories are missing from the zip file As far as I can tell, your plugin is currently broken? complaint Never Offline

Never Offline: users show bugs, performance, missing feature pain that may indicate a product gap.

Cache Enabler · I’m not just saying that—it’s genuinely the best caching plugin I’ve come across in over 15 years of working with WordPress. complaint My website got broken

My website got broken: users show bugs, compatibility, missing feature pain that may indicate a product gap.

Modern Image Formats · My website got broken I hope I’m not the single one here with the same problem. complaint failed to upload

failed to upload: users show security, compatibility, performance pain that may indicate a product gap.

Support WebP – Upload webp files in wordpress without hassle · Sorry, this file type is not permitted for security reasons. complaint Optimus & Keycdn Worst on the market

Optimus & Keycdn Worst on the market: users show security, pricing, support pain that may indicate a product gap.

Optimus – WordPress Image Optimizer · You tried contacting them using the form in the website? complaint Worst plugin of all times!

Worst plugin of all times!: users show security, performance, support pain that may indicate a product gap.

Optimus – WordPress Image Optimizer · Worst plugin of all times! complaint Broken images in WooCommerce Product Gallery

Broken images in WooCommerce Product Gallery: users show bugs, compatibility, support pain that may indicate a product gap.

Plus WebP or AVIF · Broken images in WooCommerce Product Gallery When auto-transforme to Webp is On, images of Product Gallery are broken in admin-panel. mixed Update

Update: users show bugs, compatibility, missing feature pain that may indicate a product gap.

WebP Express · I have got a serious buy-out offer from a buyer who wishes to maintain and keep the free tier. mixed Wordfence Insecure plugin

Wordfence Insecure plugin: users show security, compatibility, missing feature pain that may indicate a product gap.

WebP Express · https://www.wordfence.com/threat-intel/vulnerabilities/wordpress-plugins/webp-express/webp-express-0259-unauthenticated-information-exposure The page I need help with: [ log in to see the link] Hi, just got this message, will it be updated ¿? mixed Inserting Image to page

Inserting Image to page: users show bugs, compatibility, missing feature pain that may indicate a product gap.

Optimole – Optimize Images | Convert WebP & AVIF | CDN & Lazy Load | Image Optimization · You can use this small snippet to hide this – https://gist.github.com/kushh23/411322dd3c801d1ab33d3b2bc6fce9f2 Either use the code or download the zip to install as a plugin. mixed debug log for AVIF Plugin

debug log for AVIF Plugin: users show security, bugs, compatibility pain that may indicate a product gap.

I-PR AVIF Converter – Automatic Image Optimization · debug log for AVIF Plugin See below the extracts of the debug log for the plugin: seems to be misfiring: [15-Jun-2026 00:48:14 UTC] WordPress database error You have an error in your SQL syntax; check the manual that corresponds to your MariaDB server version for the right syntax to use near 'FROM wp_ipr_avif_conversions' at line 2 for query SELECT PERCENTIL mixed PHP Warning: Undefined array key “extension”

PHP Warning: Undefined array key “extension”: users show security, bugs, compatibility pain that may indicate a product gap.

Perfect Images: Regenerate Thumbnails, Image Sizes, WebP & AVIF · PHP Warning: Undefined array key “extension” Hi, “Regenerate all entries” and “Regenerate all entries (optimized)” are not completing. mixed Erreur HTTP.

Erreur HTTP.: users show bugs, compatibility, performance pain that may indicate a product gap.

Media Webp · I am on a shared OVH server with a new WordPress installation. mixed Fatal Error

Fatal Error: users show bugs, compatibility, missing feature pain that may indicate a product gap.

Optimole – Optimize Images | Convert WebP & AVIF | CDN & Lazy Load | Image Optimization · Fatal Error There is a Fatal Error message displayed on my homepage Fatal error: Uncaught Error: Call to undefined function wp_check_post_lock() in /hermes/bosnacweb06/bosnacweb06af/b2207/ipg.chrinaluc49573/wp_site_1696804313/wp-content/themes/Avada/includes/lib/inc/fusion-app/class-fusion-app.php:2339 Stack trace: #0 /hermes/bosnacweb06/bosnacweb06af/b2207/ mixed Can this update woocommerce product images?

Can this update woocommerce product images?: users show bugs, compatibility, missing feature pain that may indicate a product gap.

Upload Converter for WebP · Can this update woocommerce product images? mixed Images disappear after activating New AI engine

Images disappear after activating New AI engine: users show bugs, compatibility, performance pain that may indicate a product gap.

ShortPixel Adaptive Images – WebP, AVIF, CDN, Image Optimization · Images disappear after activating New AI engine SHORTPIXEL I have configured the settings for the ShortPixel Adaptive Images plugin using the visual illustrations in “3. mixed Palette Image Not Supported and PHP Fatal Error

Palette Image Not Supported and PHP Fatal Error: users show security, bugs, compatibility pain that may indicate a product gap.

Plus WebP or AVIF · Palette Image Not Supported and PHP Fatal Error Hello, try convert: jpg, png only I attempted to convert all the images in my blog and shop, which is about 500 images. mixed White Screen of Death

White Screen of Death: users show bugs, compatibility, missing feature pain that may indicate a product gap.

I-PR AVIF Converter – Automatic Image Optimization · https://ledwise.ru/phpinfo.php/ The page I need help with: [ log in to see the link] Good afternoon! mixed Cron Job not detected though works

Cron Job not detected though works: users show bugs, missing feature, support pain that may indicate a product gap.

I-PR AVIF Converter – Automatic Image Optimization · Cron Job not detected though works I still says : ⚡ Shutdown fallback WP-Cron not scheduled.