WPIntell

Market

trustpilot

Trustpilot matters only if the evidence supports a paid workflow around turning onsite engagement widgets into measurable leads, trust, and conversions, not a list of isolated fixes. The current commercial thesis is: Popups, social proof, reviews, quizzes, and embeds can hurt trust or performance unless teams can prove they work. The entry wedge is to audit engagement widgets, conversion handoffs, display rules, and trust signals before they damage campaigns.

Proof Health

Open evidence

Commercial opportunities need traceable source links before they are treated as build-worthy.

60 / 82 rows with source links

73.2% of this page's analysis has direct source links.

0 build-decision rows missing links

0 rows here require auditable proof before promotion.

22 rows with no attached evidence

0 rows have source counts but still need direct links.

Opportunity Summary

Full report

Build an onsite conversion and engagement operations plugin for marketing teams, agencies, publishers, and ecommerce operators: Popups, social proof, reviews, quizzes, and embeds can hurt trust or performance unless teams can prove they work. The first wedge is to audit engagement widgets, conversion handoffs, display rules, and trust signals before they damage campaigns.

The unmet need is not the individual complaint. It is the recurring business workflow: Popups, social proof, reviews, quizzes, and embeds can hurt trust or performance unless teams can prove they work. Current stage: commercial watchlist.

Competitors

3 shown
Trustpilot Reviews 30.0K installs · 1.8
weak incumbent
-100.0%momentum 73.2weakness 50/5pain/praise

Pain still appears around bugs, compatibility despite praise for value, quality.

source 1 source 2

Evidence

Open evidence explorer
complaint Useless support and broken features

Useless support and broken features: users show bugs, missing feature, support pain that may indicate a product gap.

Trustpilot Reviews · Useless support and broken features The plugin is broken a joke. complaint Worst plugin ever so far

Worst plugin ever so far: users show security, bugs, setup pain that may indicate a product gap.

Trustpilot Reviews · Worst plugin ever so far DO NOT INSTALL THIS PLUGIN ! complaint Site Issue Detected. 400 bad request.

Site Issue Detected. 400 bad request.: users show security, bugs, missing feature pain that may indicate a product gap.

Trustpilot Reviews · Site Issue Detected. mixed Fetch/Sync not working

Fetch/Sync not working: users show security, bugs, compatibility pain that may indicate a product gap.

Reviewkit – Trustpilot Reviews Widget & Embed · Fetch/Sync not working I’m using ReviewKit to display my Trustpilot rating (and it’s great for that!). complaint incorrect async added

incorrect async added: users show security, bugs pain that may indicate a product gap.

Trustpilot Reviews · In my header I see the problem is with: /webshop/wp-content/plugins/trustpilot-reviews/review/assets/js/headerScript.min.js’ async=’async It seems that the ‘ async= ‘async part is the cause of the 404 error (probably due to the quotes?). complaint Terrible app

Terrible app: users show security, support pain that may indicate a product gap.

Trustpilot Reviews · Terrible app Support is v-poor, and it is now the target of a virus/hacking attempt – We receive a few hundred hits per day attempting to hack this plugin most of which look like a targeted virus attack. complaint Why no longer updates?

Why no longer updates?: users show bugs, missing feature pain that may indicate a product gap.

Trustpilot Reviews · I would like to ask the developers why it has been a year since they stopped updating the plugin? complaint Hackers and untrustworthy ‼️

Hackers and untrustworthy ‼️: users show security pain that may indicate a product gap.

Trustpilot Reviews · Hackers and untrustworthy ‼️ This is one of the worst plugin to trust. complaint Worst possible plugin in the history period.

Worst possible plugin in the history period.: users show security pain that may indicate a product gap.

Trustpilot Reviews · This will weaken all of your WordPress security and create a backdoor for a hacker. complaint Can’t log in

A one-star reviewer said the Trustpilot plugin was unusable because the login flow looped and never connected.

Trustpilot Reviews · It just keeps looping and asking me to log in again. complaint Trustpilot doesn’t allow this!!

A reviewer claims the plugin's Trustpilot review widget violates Trustpilot's rules.

Better Business Reviews – Trustpilot WordPress Plugin · displaying reviews with this plugin is against Trustpilot rules complaint Cannot Login

The Trustpilot plugin email login loop leaves users unable to connect until one user works around browser handling of the emailed link.

Trustpilot Reviews · It just takes your round and round in circles. praise Problem festgestellt am: 31.05.2025 Elke Wirtz

Problem festgestellt am: 31.05.2025 Elke Wirtz: users show security, performance, support pain that may indicate a product gap.

Trustpilot Reviews · Problem festgestellt am: 31.05.2025 Elke Wirtz Sehr geehrtes Support-Team, am 31.05.2025 wurde bei einem Sicherheitsscan festgestellt, dass das Plugin einen Skriptfehler erzeugt. complaint No Business Details Found

No Business Details Found: users show bugs, missing feature, support pain that may indicate a product gap.

Reviewkit – Trustpilot Reviews Widget & Embed · No Business Details Found This week all of my reviews disappeared and now it says “No Business Details Found” in the plug-in settings. complaint Plugin doesnt show all reviews

Plugin doesnt show all reviews: users show bugs, missing feature, support pain that may indicate a product gap.

Reviewkit – Trustpilot Reviews Widget & Embed · Plugin doesnt show all reviews Hi, I just installed the plugin, but I seem to be experiencing problems right away. complaint How to translate

How to translate: users show bugs, missing feature, support pain that may indicate a product gap.

Reviewkit – Trustpilot Reviews Widget & Embed · How to translate Hi, I try to translatem it for polish, but it does not work. complaint PHP 8.2 Compatibility Issues with Trustpilot Review Plugin

PHP 8.2 Compatibility Issues with Trustpilot Review Plugin: users show bugs, compatibility, support pain that may indicate a product gap.

Trustpilot Reviews · PHP 8.2 Compatibility Issues with Trustpilot Review Plugin Dear Trustpilot Review Plugin Team, I am currently using your plugin and encountering compatibility issues with PHP 8.2/8.3. mixed Plugin not fetching reviews

Plugin not fetching reviews: users show compatibility, missing feature, pricing pain that may indicate a product gap.

Better Business Reviews – Trustpilot WordPress Plugin · Plugin not fetching reviews We just went to test the free version (short code at the bottom of the page under Google reviews) with a view to buying the Pro version once it’s tested. mixed Change the H2 to H3

Change the H2 to H3: users show bugs, compatibility, performance pain that may indicate a product gap.

Reviewkit – Trustpilot Reviews Widget & Embed · Change the H2 to H3 Hi , I have just downloaded the plugin , works greats however i m using the grid widget but it’s showing as list(doesn’t bother me ). mixed Not all reviews are being displayed

Not all reviews are being displayed: users show bugs, missing feature, support pain that may indicate a product gap.

Reviewkit – Trustpilot Reviews Widget & Embed · Not all reviews are being displayed I installed the plugin and it does detect that there are several reviews. mixed Large spacing between left and right sections of [reviewkit_tp_micro_combo]

Large spacing between left and right sections of [reviewkit_tp_micro_combo]: users show bugs, compatibility, missing feature pain that may indicate a product gap.

Reviewkit – Trustpilot Reviews Widget & Embed · Large spacing between left and right sections of [reviewkit_tp_micro_combo] Hi, I’m using the [reviewkit_tp_micro_combo] shortcode inside a Custom HTML block on my WooCommerce shop archive page (theme: Shoptimizer). complaint PHP Notice: Function is_tax was called incorrectly

PHP Notice: Function is_tax was called incorrectly: users show bugs, compatibility, setup pain that may indicate a product gap.

Trustpilot Reviews · PHP Notice: Function is_tax was called incorrectly I enabled debug log on Friday, when I checked today, it was 500MB, filled with lines like this, the notice gets triggered on each load of product pages. complaint Plugin appears to user browser cache/ IP tracking

Plugin appears to user browser cache/ IP tracking: users show missing feature, pricing, setup pain that may indicate a product gap.

Trustpilot Reviews · Plugin appears to user browser cache/ IP tracking I have three accounts setup to work with different websites, but each time I log into an account for the website the plugin is installed on it logs me out of the plugin on my other websites. complaint Third-party cookie will be blocked – Future Chrome Issue

Third-party cookie will be blocked – Future Chrome Issue: users show bugs, compatibility, setup pain that may indicate a product gap.

Trustpilot Reviews · Third-party cookie will be blocked – Future Chrome Issue Describe the bug Chrome is showing an issue in console, that in the near future third-party cookie will be blocked. complaint Plugin tells me No business details found

Plugin tells me No business details found: users show bugs, support pain that may indicate a product gap.

Reviewkit – Trustpilot Reviews Widget & Embed · The page I need help with: [ log in to see the link] After i tried to sync my new reviews i get this message: No business details found https://nl.trustpilot.com/review/reta247.nl This is my business page and it didnt change, what am i doing wrong? complaint Request to add support for other languages

Request to add support for other languages: users show bugs, support pain that may indicate a product gap.

Reviewkit – Trustpilot Reviews Widget & Embed · Request to add support for other languages So currently, after the latest update, the plugin works great. complaint Reviews not syncing – “No business details found”

Reviews not syncing – “No business details found”: users show bugs, support pain that may indicate a product gap.

Reviewkit – Trustpilot Reviews Widget & Embed · Does the plugin support fetching reviews without API login? mixed Error getting reviews. Possible timeout.

Error getting reviews. Possible timeout.: users show bugs, compatibility, performance pain that may indicate a product gap.

Better Business Reviews – Trustpilot WordPress Plugin · Error getting reviews. mixed Reviews sync issue & widget improvements

Reviews sync issue & widget improvements: users show bugs, missing feature, support pain that may indicate a product gap.

Reviewkit – Trustpilot Reviews Widget & Embed · Reviews sync issue & widget improvements Hi, I’m currently testing the Gutensuite ReviewKit plugin and I’ve noticed a few issues and possible improvements that I’d like to report: Reviews sync issue During the reviews sync process, the plugin does not import all available reviews. mixed Stuck in Fetching Your Reviews…

Stuck in Fetching Your Reviews…: users show bugs, compatibility, support pain that may indicate a product gap.

Better Business Reviews – Trustpilot WordPress Plugin · Plugin Versión: 0.1.5 The page I need help with: [ log in to see the link] Reviews are NOT updating. mixed Shortcode not working correctly.

Shortcode not working correctly.: users show bugs, missing feature, support pain that may indicate a product gap.

Better Business Reviews – Trustpilot WordPress Plugin · Thank you for your help and support. mixed Feature request: Link

Feature request: Link: users show bugs, compatibility, missing feature pain that may indicate a product gap.

Revix Reviews – All-in-One Business Review Manager · Feature request: Link Hi. complaint DEV PHP Deprecated

DEV PHP Deprecated: users show bugs, compatibility pain that may indicate a product gap.

Trustpilot Reviews · DEV PHP Deprecated We have a lot of errors: PHP Deprecated: Creation of dynamic property Trustpilot\Review\Plugin::$plugin_version is deprecated in /…/…/public_html/wp-content/plugins/trustpilot-reviews/review/Plugin.php on line 38 PHP Deprecated: Creation of dynamic property Trustpilot\Review\Admin::$version is deprecated in /…/…/public_html/wp-content/plug complaint Deprecated Errors on PHP 8.3.23 and WordPress 6.8.2

Users report PHP 8.3 warnings in Trustpilot Reviews and conclude the plugin appears abandoned, with one user publishing their own fix.

Trustpilot Reviews · I’m afraid that authors are not interested in this plugin anymore. complaint Trustpilot widgets not displaying on the mobile version of my site

Trustpilot widgets not displaying on the mobile version of my site: users show bugs, support pain that may indicate a product gap.

Trustpilot Reviews · Trustpilot widgets not displaying on the mobile version of my site I created a support ticket (#2838781) with Trustpilot on 20 October; no response as yet. complaint Poor plugin in need of an update or redevelop

Poor plugin in need of an update or redevelop: users show missing feature, setup pain that may indicate a product gap.

Trustpilot Reviews · Poor plugin in need of an update or redevelop Tried installing and setting this up for a client, the settings page is blank and the video documentation on WP plugin homepage are private. complaint Wow. I installed a button?

Wow. I installed a button?: users show missing feature, setup pain that may indicate a product gap.

Trustpilot Reviews · I installed a button? complaint PHP errors…

PHP errors…: users show bugs, compatibility pain that may indicate a product gap.

Trustpilot Reviews · PHP errors… Hi, I’m seeing the following errors frequently appearing in my logs: Undefined variable $product_data in /public_html/wp-content/plugins/trustpilot-reviews/review/Orders.php on line 333 Undefined variable $_product in /public_html/wp-content/plugins/trustpilot-reviews/review/Orders.php on line 305 Any idea why, what can be done? complaint Very expensive

Very expensive: users show bugs, pricing pain that may indicate a product gap.

Trustpilot Reviews · Very expensive The free version is unusable and the paid licenses are really very expensive. complaint There is much better plugins for reviews

There is much better plugins for reviews: users show compatibility, pricing pain that may indicate a product gap.

Trustpilot Reviews · There is much better plugins for reviews Trustpilot plugin is not compatible with WordPress/Woocommerce native review system.